How are you ‘Rethinking Tourism’ and celebrating World Tourism Day?

With tourism in many places around the world returning to pre-pandemic levels, this year’s World Tourism Day, taking place in one week’s time, is an opportunity for the sector to re-imagine and rethink tourism’s potential.

World Tourism Day takes place annually on 27 September and this year’s theme is ‘Rethinking Tourism’.

The day is organized by the World Tourism Organization (UNWTO), the UN agency that promotes responsible, sustainable, and universally accessible tourism. This year’s official event is hosted in Bali, Indonesia.

At a conference in Bali on 27 September, delegates from governments, businesses, NGOs, youth, and indigenous communities will take part in debates and panel discussions. Topics include rethinking tourism, new governance for recovery, and private-public partnerships.

Photo: UNWTO

Putting people and the planet first

With tourism gaining more political and public attention since the pandemic, the day highlights the importance of the sector to development and the need to meet the goals of the UNWTO’s Glasgow Declaration on Climate Action in Tourism.

The event’s ‘Rethinking Tourism’ theme will focus on how tourism can provide opportunities such as education and jobs, how the sector can become more resilient, tourism’s impact on the planet, and how to grow more sustainable tourism.

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If you’re planning to celebrate World Tourism Day at a national park or protected natural area, we’d love to hear from you so we can share your activities on LT&C’s platforms.

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