The tourism industry has a fundamental interest in the effective protection of nature around the world.
- Over 50% of all tourists make use of protected areas
- Nature tourism is the most rapidly growing segment of the global tourism industry
CONSIDER THIS: annual cost for effective management of the complete global network of protected areas is estimated to be only one half of one percent of the annual total world tourism turnover!
LT&C is based on the compelling idea that this industry that benefits so much from the network of protected natural areas around the world can play the most critical role in ensuring the sustained and effective management of these areas.
There are many examples where this is occurring – and innumerable mechanisms for making it happen.
LT&C is dedicated to highlighting concrete examples that demonstrate how this can happen using a wide range of mechanisms that effectively LINK tourism activities to the successful management of protected areas.